0 the price that something is expected to be sold for, especially in an auction:
We fix the guide price and then base compensation on the average market price.
If there are changes in terms of beef, it will affect the guide price applicable in this country.
Proposals for an increase in the guide price for the year 1973–74 are still under discussion.
The industry will take some convincing that the guide price arrangements are sufficient and high enough to ensure a proper bottom for the market.
Secondly, the guide price should be based on a weighted average of prices at representative ports during the better of two fishing years.
The guide price for beef will remain unchanged.
The following figures show the amount by which the average market price fell short of the guide price in the relevant marketing years.
This is not necessary for beef because the increased guide price is still well below present market prices.
