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A growth hacker lives at the crossing point of information, item, and promoting.
One new emerging trend on the tech scene of Silicon Valley is the idea of a growth hacker.
In the blog post, he defined a growth hacker as a person whose true north is growth.
Growth hackers build the product's potential growth, including user acquisition, on-boarding, monetization, retention, and virality, into the product itself.
To combat this lack of money and experience, growth hackers approach marketing with a focus on innovation, scalability, and user connectivity.