0 the habit of always buying a product with the same name, made by the same company:
1 the habit of always choosing to buy a particular product or brand:
These emanate from the goodwill and brand loyalty that a first mover can create among consumers.
This would erode much of the first mover advantage in terms of brand loyalty and market share.
This profiling can rank your enthusiasm for promotions, your brand loyalty, whether you are a ' 'creature of habit' ' and when you prefer to shop.
Such brand loyalty could ensure a larger market share in the long run by acting as an entry deterrent and thereby limiting competition.
They have obtained it through competition and brand loyalty.
It must show that bans are not effective and that their adverts are aimed purely at building brand loyalty.
The reason why companies advertise—so market research people tell me—is to encourage brand loyalty.
Consumers are fickle and brand loyalty is declining.
