0 something that is done or said in order to get an advantage, often dishonestly:
[ + to infinitive ] He only said he had a meeting as a ploy to get her to leave.
1 something that is done or said, often dishonestly, in order to get an advantage; a trick:
a marketing ploy
But the success of this ploy is only partial.
Narratives are seen, then, both as rhetorical ploys (disguising genuine selves) and as the very thing that guarantees our ability to have selves.
The ploy, of course, backfires because although such a strategy may build up wealth it does so at the expense of a man's honour.
What was once a respectable culture is now just viewed as a marketing ploy.
One of the common ploys of the girl-group repertory is a game of musical leapfrog.
The reverse side of the poster is another marketing ploy.
The conventional spellings of these words have been simplified or altered to create a visual novelty effect or enhance an attention-getting ploy.
But without allocating increased resources to controlling unregulated movement into the towns, such ploys were unlikely to be effective.
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