0 the process of designing new products or making improvements to existing ones: --
As competition increases, so does the need for resources to invest in product innovation and clever marketing.
1 a new product, or an improvement to an existing one: --
This impressive product innovation looks set to become the success story of the decade.
We can complete it step by step however long the road is and it can't be completed however short the road is if you don't even mark your footprint.
We kunnen het stap voor stap voltooien, hoe lang de weg ook is en het kan niet worden voltooid, hoe kort de weg ook is, als je niet eens je voetafdruk markeert.