0 the price of something, suggested by the company that makes it --
1 the usual or advertised price of a product, before any reductions are made: --
Cars could be sold for double their list price.
Many of us hoped that as major manufacturers would be reducing their list price.
Therefore, no retailer buys it even at the list price put out to retailers by the manufacturer.
The gross profit put on the article, therefore, is considerable, and the list price is a very different thing from the invoice price.
The headline or list price of catalogue holidays in this country appears large when compared to that of our neighbours.
Those in the industry were aiming for the list price.
His offence was that he had advertised tyres below the list price.
Therefore, at that moment, although he was selling old stock, he was selling below the list price for the tyres.