0 the official price of something such as a car, given by the company that made it:
1 → list price
The sticker price would be about 12,500 euros, or $16,000.
How will car dealerships cope if and when most customers start demanding a standard 10% off the sticker price?
He fears a day when consumers will look only at the final sticker price of beef.
Eliminating schools based on sticker price is not wise.
Compare items by not just the sticker price but the price per ounce or pound to be sure you're getting the best deal.
To buy a 2015 model car, you will pay over sticker price.
As colleges love to point out, there's the sticker price and there's the real price.
But the marketing distinction of a low sticker price will be lost.