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And the copywriter would presumably avoid such ambiguities anyway.
Some advertising copywriter is making a good living out of cleverly worded advertisements of this kind.
After all, we do need lawyers and phsysicists, advertising copywriters, computer programmers and so on.
Here there are opportunities for unscrupulous exploitation of the consumer, because the consumer buys purely against illustration and the persuasive wording of highly-skilled copywriters.
That is necessary in the interests of the viewing public, and certainly necessary as a guide to the copywriter, the advertiser and the advertising agent.
An exaggerated fear has been expressed today about the difficulty and trouble that the copywriters will have by complete equality of treatment being required.
Perhaps the copywriters will take that up; perhaps they will not.
I am sure that a copywriter could make marvellous propaganda out of this which would induce people to save.
However, if the copywriters had to abandon that, they would be rather short of copy.
The cosmetics market is full of fanciful promises and quasi-scientific mumbo-jumbo, where the copywriter's verbal flamboyance is the only yardstick in testing the product's efficacy.
American copywriters always try to see things from the point of view of the persons who read their copy.
I would urge that perhaps professional copywriters or advertisers be employed to make the procedures clearer, and therefore more accessible, to anyone who may wish to use them.
She works as a freelance copywriter and regularly contributes to numerous copywriting and pet blogs.
He has also worked as a librarian, web designer, and a copywriter, previous to being a published author.
He was promoted to copywriter in 1969 and one year later to associate creative director.
