0 Free-to-air television or radio programmes are broadcast to everyone and can be watched for free. -- (电视、电台节目)免费收看(或收听)的
He emphasised the need to encourage free-to-air development and said that digital terrestrial would be the platform that would drive that.
Thirdly, there is a long history of broadcasting test match cricket on free-to-air services.
There is a tremendous amount of free-to-air terrestrial coverage of sport in this country.
Even within the limits of the report, it has the aim of ensuring that, "there is good secondary coverage available on free-to-air channels".
For example, the governing body for the formula one championship has also indicated its preference for free-to-air coverage.
If events are not broadcast on free-to-air television, but on a subscription or pay-to-view channel, many people will be prevented from watching their favourite sport.
Without advertising revenue, no one will be able to provide the necessary investment, and advertising revenue will provide many more free-to-air channels.
However, the legislation ensures that where live rights are made available, they must be made available on free-to-air channels on fair and reasonable terms.