The companies define inevitable features of normal lives—sadness, grief, ageing and even baldness—as illnesses.
The customer is supposed to get individual treatment for his symptoms of baldness.
If one goes further, one gets to cures for baldness— rub something on your hair and it will grow within a few weeks.
It is no good saying that it is not a cure for inflation, a cure for baldness or a cure for anything else.
I shall now try to put a little hair on the baldness by adding another little piece.
That was clear from the bald circle round the eyes and baldness around the nose, a sure indication that an animal has had myxomatosis.
They included barber's rash, baldness and whooping cough.
Then there are those advertisements which give positive promises of a cure for baldness.
