0 language that is intended to make people believe things, often language that is not sincere -- риторика
In terms of stylistic features and issues of rhetoric, the voices of the writers are most prominent.
But they were, in general, very unenthusiastic about the rhetoric of civility in guiding them to the destined future.
Pensions policy (along with policy in many other fields) is currently dominated by the rhetoric of individual responsibility.
The accompaniment draws on all the topoi of melodramatic rhetoric, but makes particular use of instrumental solos identified with a particular character.
Witness the ways in which, in most countries, public discourse has accommodated environmental or feminist rhetoric without thereby losing its distinctive national character.
Many of these ideas were taken, adapted and transformed from the rhetoric of language.
An architecture without rhetoric is evidently an architecture that does not set out to persuade, yet somehow convinces.
As this mode of rhetoric becomes the norm, downward politeness paradoxically becomes a linguistic marker of power, and a tool for exercising that power.