It became very popular in the early 1990s and is associated with bad taste, kitsch, provincialism, and a lack of political consciousness.
This may be why kitsch is not only crucial to modernity, but one of the most telling symptoms of it.
There is no irony in these passages, though, and their sentiment never tips over into kitsch.
The right angle ruled, the gridded facade maximized the partnership of structure and light, and anything suggesting historical pastiche was condemned as kitsch.
But where does this alliance between literalism, kitsch and naturalism come from?
In this role as other, kitsch suggests the instability of ornament.
It is followed by a plot synopsis easily accessible to the layman and frequently on a level of discourse that borders on kitsch.
Similarly, in the beauty example the borderline between objects of beauty and kitsch may not be precise and some objects may be borderline beautiful.
