0 a card that is given to a customer by a business, used by the business to reward the customer for buying goods or services and to record information about what they buy
1 a plastic or paper card given to a customer by a store or company, used to record information about what the customer buys and to reward them for buying goods or services from the store or company:
The supermarkets try to bamboozle people by introducing gimmicks such as loyalty cards.
I do not use any of the loyalty cards.
The company's primary objective is to obtain and track offline and online data purchasing behavioral patterns, with the use of information obtained from retailers' loyalty card programs.
Book club members, book store clients, members of book loyalty card schemes, online book purchasers, school pupils, students, study groups, teachers.
Some major grocery chains also produce digital coupons that may be loaded onto the retailer's loyalty card at home, or at a coupon dispensing machine located in store.
Teslin is also widely used in the plastic gift and loyalty card industry.
The change also involved differentiating the company from competitors with promotions based on the company's extensive loyalty card database.
Additionally, guests are periodically given additional rewards by way of free items added to their loyalty card electronically.
