These are word's definitions related to product-line-extension. Click on any word to go to its word's detail page. Or, go to the definition of product-line-extension.
0 the addition of a product or service with different features, sizes, prices, etc., to an existing range of products:
The company's lack of product line extension has lost it market share.
Both Lysol and Palmolive plan product line extensions.
Product-line stretching not only provides customers with more choice, it strengthens the company against competitive attacks.
1 a product that is added to an existing range of similar products: