These are word's definitions related to porter-s-generic-strategies. Click on any word to go to its word's detail page. Or, go to the definition of porter-s-generic-strategies.
0 the theory, developed by Michael Porter, that a business can get an advantage over other similar businesses in three ways, by cost leadership (= being a low-cost producer), by differentiation (= offering products that are different and that have added value in relation to quality), or by focus (= selling to a part of a market with particular needs)
