Midhaven had already hinted that this was just a sneak preview or teaser to a much heavier and louder album in the works.
Exclusive privileges offered to members include; exclusive music, videos and photos, listening parties, sneak previews, contests, give-aways, personalised email address, private message board, blogs and pre-sale opportunities among others.
As a result, producers scheduled several highly publicized sneak previews in order to garner support.
Additionally, each team that completes the challenge will be treated to a sneak preview of the film.
The publicist ensures the media are well aware of a project by distributing the show as a trial run or sneak preview.
The popular threads link is available to non-subscribers, allowing them to get a sneak preview of recent hot discussion items.
An exclusive sneak preview from the show was also included.
Trillian 3 was announced in the blog, and a sneak preview was made available to a small group of testers.
