0 all the employees of a company whose job is persuading customers to buy their company's products or services --
1 a group of employees whose job is to sell their company's products or services, especially by visiting or phoning customers and possible customers: --
These companies do not have the infrastructure, the sales force or the finance to sell their products abroad.
The retailer depends very much on the know-how, and sometimes the honesty, of the sales force of the company concerned.
It is important to stress that the sales managers and the sales force were often carrying out company policy.
It is a great scandal that huge commissions were offered to that sales force to identify pension transfers from the miners' pension scheme.
The big institution in any manufacturing concern is its sales force.
Such a firm must take responsibility for the activities of its sales force.
What percentage of his sales force is employed seeking overseas markets?
Fifthly, there is the need for promotion, advertising, merchandising, and follow-up by perhaps a specially trained local sales force which can perform the merchandising task.