0 someone or something that is similar in appearance to someone or something else: --
She's a Marilyn Monroe look-alike.
1 someone or something very similar in physical appearance to someone or something else: --
an Elvis Presley lookalike
Someone who gains from that investment by selling a look-alike product gains an unfair advantage.
Furthermore, consumers who purchase look-alike products are often under the mistaken impression that they are branded goods.
The deliberate marketing of look-alike brands takes unfair advantage of consumers and manufacturers of well-known branded products.
That is a perfect description of a look-alike—creating confusion.
I have been unable to deal with that look-alike problem.
However, no constituent has ever written, or been to see me, to complain about being confused by a look-alike product on a supermarket shelf.
I consider that another company which benefits from this investment by marketing a look-alike obtains an unfair advantage, and that represents unfair competition.
All that happened was that the look-alike product was given publicity.