0 abbreviation for click-through rate: a measurement of the number of people looking at an item or a page on the internet who then follow a link (= a connection between documents ) to another page or website: --
1 abbreviation for click-through rate --
We got a 0.39% CTR on our QR Ad.
An ad’s success is measured in its click-through rate (CTR) and Conversion Rate.
They are now rewarding advertisers for writing relevant content, by factoring in the ad’s CTR.
An ad that appears 1000 times and receives only 1 click would have a pretty dismal CTR of 0.1%.