0 a short, easily remembered phrase used by an organization so that people will recognize it or its products:
The original design contained the strapline connecting warrington but this was soon replaced by making warrington move.
Lloydspharmacy is known through the strapline healthcare for life.
The campaign focused on idea of irresponsible fun, with a strapline of time well mis-spent.
The show's strapline is that it's the quiz without questions.
Reflecting this change, the magazine has also altered the strapline, which now reads: the people, the ideas, the action in the fight for global justice.
This year also saw a change in demographic from 1529 to 1534 and a new strapline of passion for music, passion for life.
The strapline proved difficult to translate, and was abandoned.
The prisoner is charged with retrieving the horse, and the piece ends with the man riding the horse across the plains, over the strapline a story of darkness and light.
