1 the number of units of a particular product sold in a particular period, often expressed as a percentage of the number available at the beginning of the period:
2 the number of DVDs of a film sold directly to customers, rather than to stores that rent them to customers:
Network was founded in 1997 as a video sell-through label specialising in archive television programmes.
In electronic sell-through, the consumer purchases a copy of the program and downloads it to a local storage device for subsequent viewing at their convenience.
