0 present participle of launch
1 to begin something such as a plan or introduce something new such as a product:
The airline will launch its new transatlantic service next month.
A devastating attack was launched on the rebel stronghold.
[ + adv/prep ] UK After working for the company for several years she decided to launch out on her own and set up in business.
2 to send something out, such as a new ship into the water or a spacecraft into space:
The Glasgow-based company is to launch a stock-market flotation this summer.
The company is poised to launch its new advertising campaign.
The government is planning to launch a benchmarking scheme to guide consumers.
They're about to launch a campaign to unionize workers at all major discount supermarkets in the area.
A spokesman for the dockyard said they hoped to launch the first submarine within two years.
On that type of aircraft carrier, a catapult was used to help launch aircraft.
