0 ways that a company can encourage customers to like it and buy from it, for example by using software to look at information it has about its customers and by using social media:
Customer relationship management, or CRM, has been a hot topic since the early 1990s, when database-driven systems began to help companies gather better data on their customers.
Banks spend heavily on customer relationship management (CRM) systems to predict customer defections.
1 the plan and system that a business has for dealing with customers over a period of time:
Customer relationship management aims to attract and retain customers in a cost-effective way.
Technological solutions in the area of customer relationship management have made it possible for more firms to assess the effects of their marketing activities.
Core business processes like supply chain management and customer relationship management are handled by standard software packages.
He founded Siebel Systems, which specialized in customer relationship management software.
They provide low-cost finance and accounting, procurement and customer relationship management services for clients.